Drive Local Traffic Without Draining Your Budget

Small businesses run a large spectrum of industries, but one thing they all have in common is smaller budgets and fewer employees for operations and marketing than larger competitors. One important equalizer among small businesses is the ability to set up a website and drive local traffic to that website for little to no costs. […]

When your business relies on local customers to be successful, general SEO just isn’t enough. Local SEO for brick and mortar businesses focuses on proven search engine optimization tactics that put your business at the top of local search results for people in your geographic area. The Difference between Everyday SEO and Local SEO for […]

As a local restaurant, you need a fast, cheap, and effective way to keep your customers informed of your operations during the coronavirus pandemic. Right now, Google is providing special Google My Business COVID-19 Updates that are prominently displayed on your business listings when your restaurant shows up on Google Search and Maps when you […]

As the fight against COVID-19 continues worldwide, both globally and local business owners and customers are being forced to adjust to a new way of life. While adjusting how we live and making sacrifices to keep healthy, we as natural-born consumers are still shopping, still spending money, and relying on search engines to get us […]

On the Facebook Ads platform, Lead ads let you run lead generation campaigns on Facebook and Instagram. Lead ads are different because they include a contact form people interested in your ad can fill out with their details so you can follow up with them. What’s So Awesome About Facebook Lead Ads? Facebook makes collecting […]

Facebook is the world’s largest and most widely used social network, which makes it a powerhouse in the online advertising world. And whether you want to acquire new customers or build brand awareness, Facebook ads help many small businesses just like yours grow. Facebook is still the most used social platform, with nearly 2.45 billion monthly […]

Local SEO (Search Engine Optimization) is ever-evolving as new algorithms are released, your software updates, and best practices change. Local business owners have to stay vigilant to compete for the top stops in search engine local results on both mobile devices and desktops. What You Can Do to Improve Local SEO Local SEO can get […]

Do you have a business that serves one or several local areas? Your run-of-the-mill website SEO won't bring the impactful results of local search engine optimization. And local SEO is what you need to be found by new customers in your area. Local search has been a windfall for many local businesses because physical proximity to […]

We are all making adjustments in response to the pandemic, and many regions of the U.S. are transitioning to a new open-but-not-too-many-inside retail model. As businesses begin to reopen, some people will be eager to get back out there and spend their money. It’s time to prepare your local and digital marketing for a comeback […]

Some local markets are opening up retail and business locations in hopes of relieving the economic hardship of the coronavirus pandemic. Even without mandatory stay-home restrictions, more people are still working from home, unemployed, or homeschooling. So, how has COVID-19 changed local marketing? Home-stuck customers translate to more time spent online for personal, professional, and […]